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Adrian Hiel appointed Director to lead the Electrification Alliance’s strategic vision
Brussels, 30 June 2025 – The Electrification Alliance has appointed Adrian Hiel as its new Director to lead efforts in accelerating direct and smart electrification across Europe, at a time when EU electrification progress remains significantly below climate and energy targets. Today, the Electrification Alliance …
Placing Electrification at the Heart of the Industrial Decarbonisation Bank
The Electrification Alliance calls for a stronger focus on clean electrification in the Industrial Decarbonisation Bank, introduced under the Clean Industrial Deal. We urge the Commission to:✔️ Create a dedicated funding envelope for industrial electrification—or set clear criteria (e.g. phasing out fossil fuels) to ensure …
Joint letter on Affordable Energy Action Plan
The Electrification Alliance sent our recommendations to the European Commission to shape the upcoming Action Plan for Affordable Energy. We urge:✅ Fair Taxation to ensure a level playing field✅ De-risking Investments to attract much-needed capital✅ Market-Based Mechanisms to drive efficiency & innovation✅ Swift Implementation of …
Electrifying Strasbourg
From 17-18 September, members of the Electrification Alliance travelled to Strasbourg, to organise activities for the European Parliament’s plenary session. On 17 September, the Electrification Alliance organised an electrification dinner with the European Energy Forum (EEF), attended by over 140 guests, including 20 MEPs from …


